It is one thing to have a great spirit brand but how do you sell it? I will immerse myself into your product and will promote it at local events, In store demos, Also in On Prem accounts which is your "front of the line" where I will train the staff on the spirit, cocktails, and techniques.
So You want to open a Bar in CT? Did you Consider EVERYTHING?
Should you allow your reps to control what is on your bar, in your well, and on your menu?
Can you cost a cocktail?
Can your staff efficiently and properly make cocktails and discuss all you carry?
Did you put as mech thought into your FOH as you did to your BOH?
Do you and your staff know the keys to Hospitality?
A look into cocktails, spirits, brands, and the history behind them. Discussions and rants about local brands and who sells them.
What and who is happening in the CT beverage industry from bars/restaurants, nightclubs, brands and those who represent them.
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